India Hair Care Market : Analysis and Opportunity Assessment 2019-2025

Market Reports on India Provides the Trending Market Research Report on “India Hair Care Market 2019-2025” under Personal Care category. The report offers a collection of superior market research, market analysis, competitive intelligence and industry reports.

MARKET OUTLOOK

The market for Hair Care in India has been anticipated to upsurge with 1.57% of CAGR in the forecasting years of 2019-2025.

The middle-class population formed a significant consumer base for hair care products in the India market; this segment also contributed to a major revenue share of the market. Moreover, product campaigns by leading brands have been beneficial in attracting a large number of consumers, especially the younger generation, towards hair care products in the country.

Additionally, Indian consumers have always preferred using natural, herbal and Ayurvedic products – this trend has been cashed in by the hair care companies in the Indian market by incorporating natural ingredients in their products, in a bid to attract more consumers. However, the exorbitant costs of hair care products is a major restraining factor for the growth of India’s hair care market. This has led to many users opting for cheaper alternatives, such as drugstore hair care products.

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COMPETITIVE OUTLOOK

The preeminent companies in the India hair care market are Marico, Ltd., Procter & Gamble Home, L’oréal India Pvt. Ltd., Hindustan Unilever, Ltd., Godrej Consumer, Emami, Ltd. and Dabur India, Ltd.

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