Indian Frozen Foods Market Research Report 2019-2024
Market Reports on India Provides the Trending Market Research Report on “Indian Frozen Foods Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2019-2024” under Food & Beverage category. The report offers a collection of superior market research, market analysis, competitive intelligence and industry reports.
Indian Frozen Foods Market reached a value of around INR 74 Billion in 2018. The market is further projected to reach a value INR 188 Billion by 2024, expanding at a CAGR of around 17% during 2019-2024. The market consists of frozen vegetables, frozen fruits, frozen vegetable snacks and frozen meat products. The market for frozen foods has been gaining traction in India owing to their convenience as they do not need any additional preparation and culinary expertise. Moreover, frozen food products, especially frozen snacks, offer enhanced palatability as compared to their home-cooked counterparts. Another reason for the increasing demand for frozen foods in India is the fact that these products are available year-round regardless of the season. Furthermore, end-users can buy these products through various distribution channels such as supermarkets and hypermarkets, convenience stores, departmental stores, etc.
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Indian Frozen Foods Market Drivers/Constraints:
Improving living standards in confluence with rising disposable incomes have driven the growth of the market. Moreover, India’s working population is preferring convenient food products that offer less meal preparation time and ease of consumption.
Rising urbanization has resulted in the growth of the organized retail sector in India. These modern grocery and food stores are equipped with cold chain facilities which have led to the availability of a variety of frozen food products in the market.
India’s large young population and influence of western food culture have changed their food habits and lifestyles, in turn, augmenting the demand for frozen food products in the region.
In order to expand their consumer-base, manufacturers are constantly coming up with new product variants, such as frozen fruits and vegetables, frozen snacks, frozen poultry, meat and seafood products, frozen ready-to-eat meals, etc.
India’s booming e-commerce sector has further propelled the growth of the market. Online platforms offer high product visibility and product listing at nominal costs in comparison to traditional retail platforms, thereby facilitating greater market penetration of frozen food products in India.
Breakup by Product:
On the basis of product type, the market has been segmented into frozen vegetable snacks, frozen meat products and frozen fruits and vegetables. Among these, frozen vegetable snacks hold the largest market share.
Regional Insights:
Based on region, the market has been segmented into West and Central India, North India, South India and East India. Amongst these, North India accounts for the biggest share in the market.
Competitive Landscape:
The competitive landscape of the market has been examined with some of the key players being:
McCain Foods
Venky’s
Mother Dairy
Godrej Tyson Ltd.
Hyfun Foods
Al Kabeer Group
Innovative Foods (Sumeru)
This report provides a deep insight into the Indian frozen foods market covering all its essential aspects. This ranges from macro overview of the market to micro details of the industry performance, recent trends, key market drivers and challenges, SWOT analysis, Porter’s five forces analysis, value chain analysis, etc. This report is a must-read for entrepreneurs, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the frozen foods industry in any manner.
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